Recent Articles from Brandpoint

(BPT) - In the U.S. today, low-income families face a shortage of over 7 million affordable homes . This housing shortage, coupled with the scarcity of low-income rental opportunities, is leading to a crisis that has caused homelessness to increase nationwide .

(BPT) - During these times of economic change, Fidelity's 2025 College Savings and Student Debt Study shows that 60% of parents worry market uncertainty could impact their ability to pay for their child's education. According to the report, these economic uncertainties are affecting how parents and students are looking ahead, affecting everything from how parents view financial planning to students adjusting their future goals.

(BPT) - Have you considered installing a solar generator? Whether you want to be prepared for power outages and other emergencies, live off-grid or want to reduce your monthly energy bill, a solar home generator can get the job done.

(BPT) - New research from Empower finds that over half of Americans (57%) say rising chocolate prices are changing how much they dish out for candy. A third consider Halloween one of the costliest times of the year, and Americans plan to spend an average of $296 between costumes, decor and entertainment in 2025, while Millennials and Gen Z plan to spend almost double ($522, $435 respectively). Yet despite the price tag, 51% say Halloween is one of their favorite holidays, and nearly six in 10 (57%) say the memories they make with friends and family on Oct. 31 are priceless.

(BPT) - October is Kitchen & Bath Month - time to give the two hardest-working spaces in your home a fresh look. From morning chaos to evening wind-downs, kitchens and baths set the tone for daily life. This year's top surface trends - Restorative Retreats, Coastal Luxe, Moody Mid-Century and Hidden Gems - blend style, performance and practicality. Think spa-worthy bathrooms, bright and airy kitchens, bold retro vibes and clever small-space statements. Here are four ways to make everyday living feel extraordinary.

(BPT) - Cellulite affects up to 90% of women - regardless of age, shape or fitness level. Often described as a dimpled "orange peel" effect, cellulite is caused by enlarged fat cells, reduced circulation and stiffened connective tissue beneath the skin. While exercise and diet can improve overall tone, they rarely address these root causes, leaving many women frustrated by the lack of visible improvement.

(BPT) - The need for cybersecurity professionals has never been greater. In the U.S. alone, cyberattacks may cost the American economy over $1 trillion and globally $10.5 trillion in 2025 . The frequency of ransomware cyberattacks are also predicted to increase, with one happening every two seconds by 2031 .

(BPT) - People with eczema understand that the dry, itchy rashes and inflamed skin are not just irritating, but can have serious negative effects on your daily life. Nearly 32 million people in the U.S. are affected by eczema, including people of all skin colors and ethnic backgrounds.

(BPT) - Just like electricity, broadband is now part of daily living. It keeps us productive at work, entertained at home, and connected to friends and family near and far. It is at the heart of how we work, play and communicate. For so many, the virtual world has become a deeply valued pathway to education, entertainment, community and friendships.

(BPT) - Whether planning for an idyllic romantic escape, a lively group getaway or an adventurous family vacation, the Mexican Caribbean offers a variety of signature experiences, all enhanced by the region's stunning backdrop of crystal-clear waters, white sand beaches and lush jungles.

When fans walk into a stadium, they expect more than just a game or a show - they expect to feel part of something bigger. In Spain, this new era of immersive sports and entertainment has two shining examples: the Riyahd Air Metropolitano in Madrid and the Roig Arena in Valencia. At both venues, we at LG are helping write a new chapter in the digital transformation of sports, leading a technological revolution that redefines how every moment is experienced.

(BPT) - This year's IFA in Berlin may be over, but LG's booth left a lasting impression. Under the theme AI Appliances Orchestra, we presented our comprehensive vision for the future of home living - a future where LG ThinQ AI enables everyday appliances to seamlessly connect, adapt and evolve to make your life better.

(BPT) - If you've been denied access to a GLP-1 medication for weight loss, you are not alone. However, there are new science-backed options you should know about that don't require a prescription.

As enterprises accelerate their digital transformation journeys, they are facing a growing challenge around modernizing infrastructure while maintaining control, compliance and performance across increasingly distributed environments. The convergence of IT and OT systems, historically managed in silos, can become key to unlocking new operational agility, real-time insights and secure automation. However, with the creation of data shifting from centralized data centers to the edge, the conventional approach of implementing sovereign clouds may no longer work and a new dimension of sovereignty is emerging that demands a fundamental change in cloud strategy.

(BPT) - Designing or renovating your bathroom is the perfect opportunity to incorporate sustainable features. By carefully choosing materials and products that focus on reducing waste, you can do your part to conserve natural resources and design a bathroom that meets your needs and aesthetics.

(BPT) - wloescher testing

(BPT) - Do your eyes feel dry, irritated or just plain tired? You're not alone. Nearly 16.4 million Americans struggle with dry eye, a condition that's more than just a nuisance - it can sting, blur your vision, and make everyday moments like reading, working or enjoying a sunset feel like a challenge, according to the National Eye Institute .

(BPT) - When designing or renovating a bathroom, attention often centers on the elements we see every day: striking tile, bold fixtures and dramatic lighting. These features certainly contribute to a room's style, but seasoned designers know true luxury often comes from quieter choices - the ones that aren't immediately visible yet completely transform how a space looks, feels and functions.

(BPT) - When you picture a cattle rancher you might imagine someone wearing a cowboy hat and riding a horse, not a conservationist. But that's what most ranchers are.

(BPT) - Each year during the fall and winter, respiratory illnesses like flu, COVID-19 and RSV circulate, and people 65 years and older and people with underlying health conditions are at higher risk of developing serious complications if they get sick. The good news? There are now more tools than ever to help protect you and those you care for from severe respiratory illnesses.

Artificial intelligence dominates headlines, with much of the attention focused on the rise of generative models. But while those advances capture imaginations, some of the most profound changes are happening in a different arena - at the edge, where the physical and digital worlds converge. This is edge AI: the use of artificial intelligence models that run directly on devices, machines and networks where data is created, rather than relying solely on distant cloud resources. It is not science fiction but a set of technologies already transforming industries and everyday experiences with tangible, operational impact.

(BPT) - By Patricia L. Turner, MD, MBA, FACS, Executive Director & CEO, American College of Surgeons

(BPT) - Spending time outdoors benefits everyone's mental and physical health, offering a chance to recharge and cope with life's challenges. Research continues to confirm these benefits, showing just how important outdoor recreation can be - especially for people living with paralysis, for whom every opportunity to be active and engaged can be life-changing.

(BPT) - For many Gen Z workers, launching a meaningful career can feel overwhelming in today's challenging job market, with recent reports showing that the nation's current unemployment rate rose to 4.3% in August - the highest level since 2021. This trend also disproportionately impacts young adults entering the workforce, as many organizations reduce their entry-level positions in favor of new technology.

(BPT) - Life happens, whether you're ready or not. So why not be ready? Learn more about the ins and outs of life insurance, and how you can help protect your family's future, at BostonMutual.com .

(BPT) - Across the country, Americans may be thinking about what it means to be healthy - and it can start at the dinner table. Seventy-six percent of U.S. adults say they would prefer to improve their health through food according to the results of a survey conducted by Deloitte's Center for Health Solutions. This preference spans across ages, incomes, insurance types, and even those living with chronic conditions.

(BPT) - Many aspiring homebuyers know that saving for a 20% down payment can be a major hurdle to homeownership. As nearly 40 million homeowners can attest, however, private mortgage insurance (MI) allows for as little as 3% down to qualify for home financing sooner. U.S. Mortgage Insurers (USMI) reports that the private MI industry supported more than 800,000 low down payment borrowers in 2024 alone.

(BPT) - Are you prepared in case of a local emergency? From severe storms to wildfires and floods, it's critical that you and your loved ones have the knowledge and resources to weather these and other disasters. This National Preparedness Month, take small steps to prepare your family for big emergencies.

As president of the LG Vehicle Solution (VS) Company, IAA Mobility 2025 gave me the opportunity to present our vision to a global audience. I had the privilege of sharing the stage with Chris Jo, senior vice president and head of LG's webOS Platform Business Center, along with our partners from Xbox and Zoom. Together, we are defining what it takes to transform the car into a true living space on wheels.

(BPT) - With the colder months approaching and more time spent indoors, now is the perfect opportunity to refresh and refine your living spaces.

(BPT) - According to the Bank of America 2025 Workplace Benefits Report, today's workforce is looking for benefits that address immediate financial challenges, like emergency savings and debt support, while helping them save for the future, too.

(BPT) - With so many options available for household appliances today, it's easy to feel overwhelmed. But when it comes to an everyday workhorse like your washing machine, you'll want to consider how its design most benefits you and your family, how you do your chores and what you need most when it comes to performance, ease of use, convenience and capacity, among other features. The model you select can make all the difference.

(BPT) - If you are pregnant, you already know how quickly joy can mix with physical strain. Sleepless nights, aching hips, swelling and postpartum soreness affect how you sleep, sit, stand and feed your baby. Many women turn to pregnancy pillows, supportive wraps or recovery garments hoping for relief - yet not all products deliver on their promises.

(BPT) - Renowned for its crystal-clear waters, white sand beaches, lush jungles and rich cultural heritage, the Mexican Caribbean is home to ancient archaeological sites, mystical cenotes, vibrant islands and serene lagoons. With over 100 miles of breathtaking scenery, travelers worldwide flock to the Mexican Caribbean to indulge in its dynamic culinary scene, world-class entertainment and award-winning accommodations.

(BPT) - When severe weather strikes, one's home is often the first line of defense. While many homeowners are focused on protecting the roof, windows or basement, it's easy to forget about one of the home's most important systems: heating and cooling. An HVAC system keeps a family comfortable year-round, but it's also vulnerable to damage during storms, floods, wildfires and other natural disasters.

(BPT) - Whether you're chasing fitness goals, managing busy workdays or simply aiming to feel your best, peak performance starts with the right foundation. Without proper nutrition, your energy levels, focus and recovery can all take a hit, making it harder to show up at your best day after day.

(BPT) - Did you know that more people over the age of 50 play video games in the U.S. than people who are under age 18? This is just one of the many surprising facts uncovered in the 2025 Essential Facts About the U.S. Game Industry Report from the Entertainment Software Association (ESA). These findings from the annual study turn popular belief on its head, revealing that video games are a highly popular form of entertainment for players of just about any age, including people in their 50s, 60s, 70s and beyond.

(BPT) - When's the last time you took a close look at your company's frontline workflows? If you review your processes, chances are you'll find that what was once routine is too complex for manual processes to keep up. With work quickly changing across virtually all industries, improving workflows cannot wait.

(BPT) - The protein is extra - and new Empower research reveals that 43% of Americans say protein-enhanced versions of everyday items like bagels, chips, and drinks are worth the higher price, rising to 54% for younger generations. Over 1 in 2 Americans (55%) report protein and protein-added items cost more due to inflation and tariffs, and 52% say the rise of protein products has noticeably increased their grocery spending (60% younger generations). Half (49%) think protein has become a "premium" ingredient and they expect to pay more for foods labeled high-protein (57% younger generations).

(BPT) - No matter which vehicle segment you're shopping in, not all vehicles are created equal in the eyes of insurance carriers. Some cost more to insure, while others cost less. Due to a variety of economic factors, namely inflation, the cost of car insurance has risen significantly over the last five years, putting record numbers of U.S. consumers into the market shopping for more affordable policies, according to J.D. Power .

(BPT) - Coral Almazan was in high school during the pandemic. Like millions of other kids in school at that time, she suddenly found herself adrift, sent home to continue classwork online, but without reliable internet access at home.

When it comes to understanding your risk of type 1 diabetes (T1D), family history is a significant risk factor for developing the autoimmune condition. If even one family member has T1D, the risk increases up to 15 times.

(BPT) - Your bathroom doesn't have to solely be a utilitarian space. With just a few easy changes, you can turn your no-frill bathroom into a relaxing space with a personalized feel.

(BPT) - Getting kids to read when they're not natural bookworms can be challenging. Marvel books are a fun and easy way to get them motivated. Check out five cool and awesome ways to get your kids into reading and prepare them to go back to school.

(BPT) - Back-to-school is a season of checklists, from supplies and schedules to sports signups and lunchbox prep. But amid the flurry of getting your child back into the classroom routine, certain common health issues can be easy to overlook.

(BPT) - The IRC and Chase Disaster Relief Fund ensures essential resources reach restaurants in hardest-hit communities, giving owners a chance to serve again.

(BPT) - Americans are more mindful than ever about the food that ends up on their plates, shopping beyond just convenience or cost. While budget plays a key role, factors like nutrition, sustainability and long-term well-being are now part of the conversation. Despite growing awareness, many Americans still fall short of the Dietary Guidelines' recommendation to eat at least 8 ounces of seafood per week. That's where Chilean salmon specifically shines in offering a flavorful, feel-good food that checks all the boxes for health-conscious eaters.

(BPT) - Do you live in a smaller home? If so, you're not alone. With the current low real estate inventory and challenging housing market, compact homes like townhomes, condos and zero lot line homes are increasingly popular. In 2025, year-to-date new builds of 2- to 4-bedroom-unit projects (typically townhomes) are up 31.5% nationwide, compared to single-family new builds at just 10.1% . The appeal of compact housing is mostly due to its affordability, natural efficiency and low-maintenance living - but limited space does present challenges, especially when it comes to installing effective HVAC systems.

(BPT) - From the most experienced marketing and PR pros to the do-it-all-yourself small-business owners, the goal is often the same: get people to a website to learn more and ultimately become a customer.

(BPT) - Are you planning to hit the open road? Fall is a popular time for a road trip, and it's not hard to see why. The cooler climate, changing leaves and fun seasonal activities make traveling by car this time of year a fun adventure, whether you go solo, with friends or take the whole family.

(BPT) - At 7:32 a.m., Amanda pulls into the coffee shop near her office like she does every morning. She waves at the barista, snags her regular latte and hops back into the car, never thinking twice about the train rumbling by two blocks away. Amanda hasn't used public transit in years - not since college. But public transit has already shaped her entire morning, even if she's not aware of it.

(BPT) - Keith Bynum and Evan Thomas, cohosts of the HGTV series "Bargain Block," are experts at transforming properties and boosting curb appeal. A home's roof is a big part of the design duo's roof transformations that pair curb appeal with powerful protection. Below are excerpts from a conversation with Keith and Evan about using color to make the most of a roof replacement.

(BPT) - Waking up can be a whirlwind of activity, from making breakfast and packing lunches to getting everyone out the door on time. Luckily, finding a moment to prepare a delicious and healthy lunch for your kids without sacrificing precious sleep is easier than you think.

(BPT) - For some drivers, their vehicle is just a means of transportation, but for others, it is a reflection of their own personality and, at times, even a partner for adventure. Hankook Tire's latest Gauge Index Survey revealed new insights into how deeply connected Americans are to their vehicles, highlighting the emotional bonds and confidence drivers have in knowing their cars inside and out.

(BPT) - For decades, the well-worn path after high school led straight to a four-year college. But as tuition soars and student debt burdens climb, many young adults are rethinking their options. Increasingly, they're choosing skilled trade programs that can lead to lucrative, technology-driven careers - without the financial strain.

(BPT) - For centuries, Parmigiano Reggiano has been at the heart of Italian cooking - transforming everyday ingredients into memorable meals. With its rich, nutty flavor, unmistakable aroma and unique crystalline texture, this Italian classic elevates even the simplest of recipes.

(BPT) - Finding a medication that alleviates major depression can often take months or years: try a dose, wait, adjust, wait again. And for many, antidepressants simply don't provide lasting relief. During that time, symptoms can disrupt work, family life and even basic daily functioning.

(BPT) - Economists have long looked for signals in unexpected places. During tough times, Leonard Lauder popularized the lipstick index - the idea that small luxuries rise when bigger purchases are out of reach. 1 We are introducing a new kind of measure: the Going Rate. How we give, tip, and celebrate offers another lens into the economy alongside traditional data points. A new Empower study shows that generosity can be a surprisingly powerful economic indicator. It's one gauge of how households balance tradition and financial well-being.

(BPT) - When someone in your family is diagnosed with cancer, it can raise questions. Is it a coincidence, or is there something that runs in the family that makes others more likely to get it too? For Jodi, whose mother was diagnosed with cancer at the age of 51, and whose maternal grandfather was diagnosed with the same disease at 55, those questions were top of mind from a young age. Her family history instilled a fear of the unknown - was she at elevated risk too?

(BPT) - Your dream deck deserves expert craftsmanship. From the foundation to the finishing touches, there are many steps to consider. If you're an experienced DIYer, you might tackle the project yourself. But the vast majority of homeowners will hire a pro to take your deck from concept to completion. To help you find the perfect pro for your project, the outdoor living experts at Trex recommend following six important steps.

(BPT) - Whether you're single or have a family, budgeting for household expenses can be challenging. Balancing necessary expenses like rent or a mortgage payment, groceries, utilities and health care costs with discretionary spending like shopping for clothing, eating at restaurants and going to the movies can seem almost impossible.

(BPT) - A diagnosis of advanced ovarian cancer can feel overwhelming, emotionally, physically and mentally. There are many decisions to make, and one empowering way to take control is to understand as much as possible about your specific tumor.

(BPT) - A high-quality paint job for indoor or outdoor projects doesn't happen by accident. Investing time to find the right tools and paint, as well as applying the right techniques, goes a long way in achieving a polished, long-lasting result that takes the least amount of time.

(BPT) - While road debris can damage your vehicle's windshield at any time, seasonal severe weather events are also a major cause of glass damage. With extreme weather on the rise especially at this time of year, hazards like hail, projectiles blown by high winds and drastic temperature fluctuations can all wreak havoc on your car's windshield and windows.

(BPT) - Hereditary angioedema (HAE) is a rare, inherited disease characterized by repeated painful and unpredictable episodes (or attacks) of severe swelling in various parts of the body. Swelling attacks may first begin to occur during childhood, and it is important to understand the unique needs of children living with HAE. For more information, visit www.HAEA.org .

(BPT) - When a teenager starts losing their hair, the world often rushes to offer reassurances: "It's just hair." But for the nearly 7 million people in the U.S. living with alopecia areata, many of whom are adolescents, that phrase couldn't be further from the truth and actually can cause unintended harm.

(BPT) - As home prices continue to rise, many homeowners are choosing to stay and put their time and money into renovating their existing homes. According to a survey by This Old House, 48% of homeowners have renovation plans for 2025. Of those planning to renovate, two groups stand out: millennials and baby boomers.

(BPT) - Medicare comes with important decisions - and areas that often need explanation. For instance, many people think Medicare is free or that it covers everything, including long-term care and routine dental or vision - but that's not the case. Enrollment isn't automatic for everyone, and missing your Initial Enrollment Period could lead to penalties unless you qualify for a Special Enrollment Period. Understanding what Medicare actually covers - and when and how to enroll - can help you avoid surprises and choose the right plan for your needs.

(BPT) - Sept. 11, 2001, left a huge mark on the U.S. and changed the life trajectories of many people, including Army National Guard veteran Antoinette Wallace. Before 9/11, she had never considered joining the military. Antoinette was applying to colleges, narrowing her options and considering a legal career. That all changed.

(BPT) - National Tailgating Day is coming up! If you're a frequent tailgate host - whether you gather outside of the stadium or in your living room - you probably have your own game day traditions, but it may be time to call an audible and change your strategy.

(BPT) - According to the American Cancer Society, 1 in 3 people will experience a cancer diagnosis in their lifetime. 1 That's the bad news. The good news is that due to advancements in treatment, along with preventive actions, cancer is becoming increasingly treatable. In fact, while cancer continues to be the second most common cause of death in the U.S., the cancer death rate fell 32% from 1991 to 2019. 2

(BPT) - Mornings during the school year can be hectic, especially those at the beginning of the year when we say goodbye to summer sleep-ins and hello to an earlier routine.

(BPT) - Ready-to-drink (RTD) beverages are having a moment. Vodka iced teas and vodka lemonades have become summer's hottest drink trend, covering the crowds in sports stadiums, lining the beaches, and flying from coolers during backyard hangouts. And Sun Cruiser Iced Tea & Vodka is leading the pack for good reason - made with real iced tea, premium vodka and without carbonation to achieve the perfect balance of light sweetness and big refreshment.

(BPT) - Whether you've already visited Italy and yearn to return, or you're dreaming of your first trip, you may not be fully aware how much charm, beauty and history the country offers apart from its most famous cities. When you're searching for "la dolce vita," you may want to focus more attention on the authentically engaging character of some of Italy's lesser-explored cities and towns.

(BPT) - The 2025-2026 school year is here, and many student-athletes have their eyes set on making the roster for their chosen sport.